Personal Branding

Career Planning Using Social Media: Not Just for Job Seekers

November 26, 2010
By Andy
Career Planning Using Social Media: Not Just for Job Seekers

// Career planning and development consists of multiple components. Unfortunately, most social media tools seem to focus on only the job search aspect of career planning and development. Yet, even if you are a student who is currently not on the job or internship hunt, I still strongly recommend that you become familiar and...

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Update on Personal Branding, Your Online Image, and Trends in Social Media

November 19, 2010
By Andy
Update on Personal Branding, Your Online Image, and Trends in Social Media

// I’ve previously written about personal branding and the importance of cultivating and maintaining a professional online image. Just as social media tools have become permanent fixtures in many lives, they continue to play greater roles in career planning. The three articles below represent some of my recent findings on this topic of personal...

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The Importance of Relationship Building

September 16, 2010
By James
The Importance of Relationship Building

// The importance of relationship building is well documented, especially in the business world. This may be review to those whose livelihoods (and their ability to earn an income) depend on their ability to sell goods or services. As a salesperson, your chances of being able to sell something increase if you maintain a...

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Branding Lessons from the 2010 World Cup

July 12, 2010
By Joe
Branding Lessons from the 2010 World Cup

// The 2010 World Cup has brought a lot of attention to the game of soccer. Increased media coverage and a strong performance by the United States has brought an influx of new fans to the game. With so much attention focused on this event, I thought I would draw some comparisons between the World...

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Will Recruiters Soon Be Mayors of Foursquare?

July 5, 2010
By Joe
Will Recruiters Soon Be Mayors of Foursquare?

// Foursquare, the increasingly popular location based social networking site, was recently named one of TIME.com’s 50 worst inventions. Your reaction to this probably comes close to one of the following: A). You nod yes in agreement with TIME.com B). You wonder what Foursquare is C). You speak up on behalf of its relevance,...

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Getting Started With Your Personal Brand

June 20, 2010
By Andy
Getting Started With Your Personal Brand

// In my two previous posts, I’ve tried to show that the concept of personal branding is a recent career development trend that has been making a big impact. I mentioned in the last post that personal branding can be a very useful tool for practically anyone, from the job seeker to the college...

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Why Personal Branding Is Important in Career Planning

June 19, 2010
By Andy
Why Personal Branding Is Important in Career Planning

// Social media, in its many, many forms, will be around in perpetuity. The video clip in the previous post does a pretty good job of convincing us of that, right? In this post, I will present information that highlights the connection between the personal branding concept and one’s career planning and development. Dan...

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Career Planning and Your Personal Brand: What is Personal Branding?

June 18, 2010
By Andy
Career Planning and Your Personal Brand: What is Personal Branding?

// The phrase “personal branding” has become quite popular as of late. It’s primarily associated with the concept of marketing yourself effectively, particularly in these times when practically everyone seems to be using social media, including social networking sites like Facebook (very popular) and MySpace (used to be very popular). Picture a celebrity who...

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Twitter from a Novice Perspective

April 26, 2010
By Joe
Twitter from a Novice Perspective

// Are you a statistic? According to some reports, 73% of Twitter accounts remain inactive. This means to me that many people know that Twitter can be a helpful tool, but may not utilize it. I have been using Twitter for about 2 years now and I admit that when I first started using...

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